Bartlett , Tenn. , September 19, 2005: American Paper Optics has cornered the 3D marketplace by capturing multi-million piece orders from many high profile customers. John Jerit, a start-from-scratch 3D glasses manufacturer, has seemingly caught the brass ring with mega-clients Mattel, Warner Brothers, TV Guide, and VH-1 to name a few. With nearly 28 million 3D glasses to produce between May and Oct. of 2005, American Paper Optics is running full-scale, around-the-clock production in a 13,000 sq. ft. manufacturing facility just outside of Memphis, Tenn.
In one of the most significant orders, American Paper Optics landed a 17 million piece 3D glasses order with toy and game giant Mattel for a Barbie 3D DVD out for U.S. release on Sept. 20 th with worldwide distribution later in the year. Also out on DVD, is the release of a previously televised 3D episode of “Third Rock from the Sun.” The DVDs will include over 300,000 3D glasses manufactured by American Paper Optics and is scheduled for retail distribution at Christmastime. For another holiday release and for the fifth year in a row, Jerit is producing 1.5 million 3D glasses for the Radio City Music Hall production of the “Rockettes Christmas Spectacular in 3D” showing in New York City Nov. 3, 2005 through Jan. 2, 2006.
“National Geographic Kids” magazine brought American Paper Optics on board to manufacture 1.5 million 3D viewer inserts for their September 2005 edition slated for both U.S. and international publication. In 1998, Jerit worked with “National Geographic” to pioneer the
3-D promotions craze with 20 million 3D bind-in viewers inserted into 10 million issues of the magazine featuring 3D imagery from Mars Rover expeditions and the “Titanic” wreckage.
Recently, American Paper Optics has brought a new depth to the Hollywood scene. Warner Brothers created a demand for 400,000 paper eyeglasses with their 3D IMAX re-release of “Polar Express” set up for national distribution by Regal Cinemas in Knoxville, Tenn.
Additionally, music video channel VH-1 will distribute 2 million 3D glasses for viewing their popular series “I Love the 80s.” The special 3D presentation will premiere the week of Oct. 24 th.
For another Hollywood venture, Jerit teamed up with NBC Television and “TV Guide” magazine to produce 7 million 3D glasses. TV Guide will distribute the glasses in its new larger format magazine to promote the 3D broadcast of “Medium” starring Emmy winner Patricia Arquette. The special 3D episode will air on NBC Nov. 21 st.
In anticipation of the 2004 video release of “Shrek 2,” American Paper Optics produced 20 million 3D glasses for distribution in 5 million DVDs for the “Shrek 3D” DVD, a home video version of the 15-minute “Shrek 4D” attraction at the Universal Studios theme park. The bonus disc was packaged with a special re-release of the Oscar-winning “Shrek.”
Jerit’s 3D “vision” has changed the way millions of people view the world—one pair of 3D glasses at a time. Since 1990, American Paper Optics has become the world’s leading supplier of paper 3D glasses. With entrepreneurial fervor, Jerit transformed a disposable, paper novelty business into a 3D-eyeglass empire with revenues jumping from $125,000 in 1990 to sales in excess of 6 million dollars in 2004. Jerit and his staff have produced nearly 800 million paper eyeglasses—sold and distributed worldwide–for 3D-oriented promotions, events and retail sale.
For more information about John Jerit and American Paper Optics, please contact:
Jason Lewin – Marketing Director
American Paper Optics, LLC
2995 Appling Road, Suite 106
Bartlett, TN 38133
Phone: 1-800-767-8427
Fax: 901-381-1517
email: Jason@3dglassesonline.com
