They’ve redesigned their website with only the client in mind:
American Paper Optics is excited to announce that their new website is here. The updated site includes big changes to navigation, with drop-down menus for both mobile and desktop versions. They’ve also improved the structure of their ever-growing content, so you’ll get more from a quick read. There’s a whole host of smaller but impactful changes, all to make the user experience on the APO site that much better.
When they started the project they had big ideas, from updating their 3D projects to helping users get from one place to the next without skipping their most important content. For this, they realized the solution was to split and condense their site content into two places. They now have a more simplified ‘Products’ and ‘Solutions’ area. If you’d like to know more about what 3D optics they offer (and what those optics do), then their “Product” pages will help. In the ‘Solutions’ area, they’ve collected resources to show project examples showing how these 3D optics are best used. This area has an image gallery that shows completed 3D projects that the company has been part of. It’s safe to say that there is a lot of neat, new, content here.
The primary objectives of their site development effort were focused on aesthetics, simplifying the content, and increasing the visibility of these current 3D products and solutions. The new design also allows for streamlined menus, clear navigation, and a responsive layout for all platforms. The new website is extremely interactive and gives the clients a real-time look into what projects they have completed and what’s new. They want their work to inspire your next project!
They will be constantly updating the content with helpful information, articles, blogs, newsletters, company announcements and client successes/projects. Stay tuned and check the site out!
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