MEMPHIS , TN , July 20, 1999 – American Paper Optics announces the introduction of MILLENIUM SPECS, the latest 3D paper glasses product into the retail arena. Millennium Specs 3D Glasses are activated while the wearer is viewing city lights, fireworks, streetlights, or holiday lights—especially at night. The patented holographic lenses displays the year “2000” encircling each bright point of light.
John Jerit, owner of American Paper Optics and 3D aficionado, is the creator behind the innovative new product designed exclusively for the millennium. The glasses, colorfully printed in two commemorative themes, are expected to sell briskly for New Year’s celebrations, fireworks displays, parties and as souvenirs of the third millenium. The entrepreneur has targeted a diverse retail market for the limited edition Millenium Specs glasses that include souvenir, novelty, toy, and gift shops.
Jerit introduced a retail phenomenon into the mainstream marketplace with Holiday Specs—3D Christmas Glasses and Happy Eyes—All Occasion 3D Glasses. Sales of these products have proven brisk with more than 3 million sold at retail since their introduction in 1995.
Jerit’s 3D “vision” has changed the way millions of people view the world–one pair of 3D glasses at a time. Since 1990, American Paper Optics has become the world’s leading supplier of paper 3D glasses. With entrepreneurial fervor, Jerit transformed a disposable, paper novelty business into a 3D-eyeglass empire with revenues jumping from $125,000 in 1990 to sales in excess of 5 million dollars in 1998.
Jerit and his staff have produced over 250 million paper eyeglasses for 3D-oriented promotions, children’s events and retail sale. These glasses are sold all over the world—shipped directly from a 9600 sq. ft. manufacturing facility just outside of Memphis, TN.
American Paper Optics received national notoriety in 1991 as manufacturer of 11 million 3D glasses for the Nightmare on Elm Street sequel, Freddy’s Dead: The Final Nightmare. Jerit soon followed up by producing 8 million glasses for a television promotion of Fox’s Married with Children and Revenge of the Nerds IV.
More recently, American Paper Optics provided the U.S. Postal Service with over 2 million 3D glasses for its successful “Hollywood Monsters” promotion in Stampers magazine. In 1998, Jerit and American Paper Optics produced over 20 million 3D glasses for international distribution in National Geographic magazine which featured Mars Pathfinder and Titanic 3D images.
For more information about John Jerit and American Paper Optics, please contact:
Jason Lewin – Marketing Director
American Paper Optics, LLC
2995 Appling Road, Suite 106
Bartlett, TN 38133
Phone: 1-800-767-8427
Fax: 901-381-1517
email: Jason@3dglassesonline.com
