American Paper Optics launches a brand new website

They’ve redesigned their website with YOU in mind:

American Paper Optics is excited to announce that their new and refreshed website is here (and live). The updated site includes big changes to navigation, with drop-down menus for both mobile and desktop versions. They’ve also improved the structure of their content, so you’ll get more from a quick read. There’s a whole host of smaller but impactful changes, all to make your experience on the APO site that much better.

When they started the project they had big ideas, from updating their 3D projects to helping users get from one place to the next without skipping their most important content. For this, they realized the solution was to split their site content into two places. They now have a more simplified ‘Product’ and ‘Solutions’ area. If you’d like to know more about what 3D optics they offer (and what those optics do), then their “Product” pages will help. In the ‘Solutions’ pages, they’ve collected resources for a set of more specific use cases (project examples showing how these 3D optics are best used).

The primary objectives of their site development effort were focused on aesthetics, simplifying the content, and increasing the visibility of these current 3D products and solutions. The new design also allows for streamlined menus, clear navigation, and a responsive layout for all platforms. The new website is extremely interactive and gives the clients a real-time look into what projects they have completed and what’s new. They want their work to inspire your next project!

They will be constantly updating the content with helpful information, articles, blogs, newsletters, company announcements and client successes/projects. Stay tuned and check the site out!